Privacy policy

Our Privacy Commitment

The Bright and Dark Center (“Center”) is committed to respecting the privacy rights and concerns of all users (“Users”) of Center’s website and online services (“Services”). As such, we have established and implemented this privacy policy (“Privacy Policy”) to inform Users how we use and protect the personal information we collect (“Personal Information”).

By visiting or using the Services, you consent to the Center’s collection, use, storage, deletion, and disclosure of information relating to you as set forth in this Privacy Policy. This Privacy Policy is subject to change at any time for any reason and without notice.  Any modifications will take effect when posted. Therefore, each time you access the Services, you need to review the Privacy Policy upon which access and use of these Services is conditioned. By your continuing use of the Services after changes are posted, you will be deemed to have accepted such changes. This Privacy Policy is only applicable to the Services and not to any other website that you may be able to access from the Services, which may have its own data collection and use policy. 

Except as set forth in this Privacy Policy, or unless we have your consent, we will not share your personal information with any person or entity other than those affiliated with us, entities acting on our behalf, and relevant third parties, such as those needed to collect and maintain our servers and perform technology and related Services. We do not share your personal information with third parties for marketing purposes.

Cookies

The Services uses cookies and similar technologies which are small files or pieces of text that download to a device when a visitor accesses a website or app. These analytics and performance cookies are used only when you acknowledge our cookie banner and are used to view site traffic, activity, and other data and/or to provide you with a personalized experience. Cookies may also be used to keep track of your login name and password, to track your visits to the Site, to personalize your experience, and improve our website so the pages you view and other behavior may be stored by cookies on your device. These cookies contain no personally identifiable information. You may still access the Services if you set your browser not to accept cookies.

Web Analysis Tools

We may use web analysis tools to measure and collect anonymous session information. We use this information to monitor and analyze in a depersonalized form how users use the Services, to provide customers with the Services, and to maintain and improve the Services. We may also collect similar information from emails we may send to you which then help us track which emails are opened and which links are clicked by recipients. The information allows for more accurate reporting and improvement of the Services.

The personal data collected when you visit the Services include:

  • Information about your browser, network, and device

  • Web pages you visited prior to coming to this website

  • Search engine used to locate the Services

  • Web pages you view while on this website and how long you use them

  • Your IP address

Collection of Personal Information 

We collect certain personal information in connection with your application for membership in the Program (“Membership”), including your mailing address, phone number, date of birth, and other information that may be required to decide whether to issue a Membership to you. When applying for Membership through the Service, you will also be required to provide a credit card number and billing address, or other payment information. We also collect personal information when you receive customer or technical support.

Use of Personal Information

We use your personal information to provide the Services to you, deliver products and services you request, complete transactions, handle your questions or issues, and send communications to you about promotions, updates, or special offers that may be of interest to you. Other uses include verifying your identity, preventing fraud, evaluating your eligibility to obtain Membership, and alerting you of new products, features, or enhancements to the Services. We may also use your email address to send you messages about the Service, as well as other general announcements.

The personal information uploaded by you will be shared only with authorized persons required to provide the Service. We may also use your depersonalized personal information to provide analyses of our users in the aggregate (including Analytical Data subject to the terms of this Privacy Policy) to prospective partners and other third parties.

By submitting personal information through the Service, you authorize the Center to share this personal information for the purposes identified herein, and you grant us a royalty-free, worldwide, perpetual, irrevocable, and fully transferable right and license to use your personal information in connection with the creation and development of analytical and statistical analysis tools (the “Analytical Data”). We are expressly authorized to make any commercial use of the Analytical Data, including without limitation sharing the Analytical Data with third parties, provided that we do not sell, trade, or otherwise transfer from us any part of the Analytical Data that personally identifies any Users.

We will also share the personal information we collect from you under the following circumstances:

Feedback. You may choose to, or the Center may invite you to, submit comments, bug reports, ideas, or other feedback about the Service (“Feedback”). By submitting Feedback, you agree that the Center is free to use such Feedback at its discretion without any obligation to you. The Center may also choose to disclose Feedback to third parties. You hereby grant the Center a royalty-free, perpetual, irrevocable, transferable, sublicensable, worldwide, nonexclusive license under all rights necessary to incorporate and use your Feedback for any purpose.

Asset Transfers. If we become involved in a merger, acquisition, or other transaction involving the sale of some or all of the Center’s assets, User information may be included in the transferred assets. Should such an event occur, we will use reasonable means to notify you through email and/or a prominent notice on the Site.

Payment

If you make a purchase through the Service, we may use a third-party payment processor such as Stripe or Paypal. Payments are encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express, and Discover.

Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

Third Party Services’ Privacy Policies

In general, the third-party providers used by us will only collect, use, and disclose your information to the extent necessary to allow them to perform the services they provide to us. However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions. For these providers, we recommend that you read their privacy policies so you can understand the manner your personal information will be handled by these providers.

Certain providers may be located in a different jurisdiction, or have facilities that are located in a different jurisdiction, than either you or us. If you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located. As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.

Once you leave our website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

Legal Disclosure Of Your Information

We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.

Electronic Communication; Signatures

You may withdraw your consent to receive communications by following the “unsubscribe” link at the bottom of our emails. 

How Is Your Personal Information Safeguarded? 

The personal information that you provide to us is stored on servers which are located in secure facilities with restricted access and protected by protocols and procedures designed to ensure the security of such information. We restrict access to only those Center employees, independent contractors, and agents who need to know this information in order to develop, operate, and maintain the Service. All Center personnel who have access to this information are trained in the maintenance and security of such information. However, no server, computer, or communications network or system, or data transmission over the Internet, can be guaranteed to be 100% secure. As a result, while we strive to protect User information, we cannot ensure or warrant the security of any information you transmit to us or through the use of the Online Services and you acknowledge and agree that you provide such information and engage in such transmissions at your own risk.

In the event that personal information you provide to us is compromised as a result of a breach of security, when appropriate we will take reasonable steps to investigate the situation, notify you, and take the necessary steps to comply with any applicable laws and regulations.

Mediation

You agree that, in the event any dispute or claim arises out of or relating to this Privacy Policy, you and the Center will attempt in good faith to negotiate a written resolution of the matter directly between the parties. You agree that if the matter remains unresolved for forty-five (45) days after notification (via certified mail or personal delivery) that a dispute exists, all parties shall join in mediation services in Juneau, Alaska, with a mutually agreed mediator in an attempt to resolve the dispute. Should you file any arbitration claims or any administrative or legal actions without first having attempted to resolve the matter by mediation, then you agree that you will not be entitled to recover attorneys’ fees, even if you would otherwise be entitled to them.

Residents Of California

Some Member information, as well as other personal or privileged information subsequently collected, may in certain circumstances be disclosed to third parties without your authorization as permitted by law.

Questions

If you have any questions about our privacy practices or this Privacy Policy, please contact us by email.